The fashion industry is one of the world's biggest polluters, but a growing movement of Dubai-based designers is proving that style doesn't have to come at the planet's expense.
From upcycled couture to biodegradable activewear, these innovative labels are rewriting the rules of Middle Eastern fashion while staying true to the region's love of luxury and craftsmanship.
Brands to Watch
Desert Rose Collective
Founded by Sheikha Amal, this label creates stunning evening wear from recycled ocean plastics and organic silk. Each piece is handcrafted by artisans in a solar-powered atelier.
Thread & Thorn
Menswear label specializing in business attire made from sustainable bamboo and hemp fabrics. Their suits are as sharp as any Savile Row offering.
